The Evolving IP Landscape: What Businesses Need to Know in the Age of AI
Herrick Intellectual Property and Litigation partner, Milton Springut, as well as counsel, Caroline Boehm, spoke at the Italy-America Chamber of Commerce event hosted at Herrick's offices. The evening was dedicated to the latest trends shaping artificial intelligence and intellectual property.
Artificial intelligence is reshaping the intellectual property landscape, while cross-border trademark strategy is becoming increasingly complex. As the legal framework continues to evolve, understanding how intellectual property laws are applied in practice has never been more important for businesses operating across international markets.
During this presentation, Herrick’s attorneys provided practical insights into the latest AI-driven developments in intellectual property, examined the key similarities and differences between U.S. and EU trademark practice, and addressed some of the most common IP myths and legal pitfalls facing businesses today.
Attendees had the opportunity to gain actionable guidance on how to better protect their brand, innovations, and intellectual assets in an increasingly global and technology-driven marketplace, while enjoying high-level networking with fellow IACC Members.