The Past, Present, and Future of Sports: Adi Dassler’s Family Insider Perspective of the Impact of Sports Technology and Investing

January 15, 2019
Herrick, Feinstein LLP

2 Park Avenue
New York City

In partnership with OurCrowd, a leading global equity crowdfunding platform based in Israel, Herrick hosted an investor lunch with the first truly global sports tech fund, ADvantage. ADvantage, which intends to invest in early-stage sports technology companies, is backed by leAD Sports, an initiative spearheaded by the grandchildren of Adi Dassler (founder of Adidas) to further sports innovation. The lunch featured guest speaker Horst Bente, founder of leAD sports and Adi Dassler International Family Office, and included a panel discussion on the future of sports tech with Herrick sports group co-chairs Dan Etna and Irwin Kishner.

Moderator: Daniel Etna, Co-Chair, Sports Law Group, Partner; Herrick, Feinstein LLP

Horst Bente, Founder, leAD Sports, Adi Dassler International Family Office
Brendan Harris, Retired Major League Baseball Player, Scout for the Los Angeles Angels
Irwin Kishner, Co-Chair, Sports Law Group, Partner; Herrick, Feinstein LLP
Jeremy Pressman, Partner, ADvantage