NFL Journal: Finding New Naming Rights Deal Complicated for Broncos

June 24, 2018 – Media Mention
The Denver Post

Irwin Kishner was quoted in The Denver Post, discussing the logistics involved in the Denver Broncos’ search for a new naming rights deal. He spoke about the necessary components needed to form a naming rights deal, including finding the right partner. Kishner outlined the types of companies that would best align with the Broncos based on similar deals, saying, “you’re looking for financial companies – all of the large banks, insurance companies and car manufacturers. Those are the ones that usually fit the nicest.”