This seminar discussed the investment, technology and marketing opportunities and risks presented by new consumer uses of current and emerging mobile and smart phone platforms and applications. Distinguished industry leaders explored how companies can best profit in a fast-moving and fast-growing mobile and smart phone market.
Jim Eadie, Vice President of Digital Distribution, MTV
Kenneth Li, Reporter, Financial Times
Sascha Segan, Managing Editor, PC Magazine
Barry Werbin, Partner, Herrick, Feinstein LLP
Jonathan Yarmis, Technology Research Fellow, Ovum
Moderated by John Rogers, Partner, Herrick, Feinstein LLP
Clayton Banks, veteran of Comedy Central and founder of ZapOnDemand - a pioneering consumer cellular-powered iTV advertising platform - spoke briefly on his entrepreneurial experience.