USQUAEBACH Scotch Whisky Tasting

February 3, 2010
Cobalt Brands2 Park Avenue, New York, New York

Cobalt Brands presented three varieties of USQUAEBACH whisky for tasting and gave an overview of whiskies produced worldwide and the factors that determine their market price. The owner of Park Avenue Liquors, one of the largest whisky retailers in the City, was on hand to field questions on whiskies and single malts.

 "Usquaebach" (Oos: Ke: Bah) is derived from the ancient Gaelic phrase "uisge beatha," meaning water of life, and is where the word "whisky" comes from.

The oral tradition of "uisge beatha" or "usquaebach" is as old as the Gaelic language itself. In 1790 Robert Burns, known as "Scotland's favorite son" and widely regarded as the national poet of Scotland, forever memorialized Usquaebach in his poem "Tam o' Shanter" with the words "Wi usquabae we'll face the de'il."

The original Usquaebach blended whisky had not been produced since 2005, but has been re-launched on a limited bottling basis.

The original Usquaebach blend of uncompromising taste, superior quality and unchanged distinction can once again be enjoyed by whisky connoisseurs across the globe. The Usquaebach blend is an homage to the genesis of whisky.